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How to Create an Inclusive Corporate Gifting Program (That People Actually Appreciate)

How to Create an Inclusive Corporate Gifting Program (That People Actually Appreciate)

Why Inclusivity in Gifting Matters

Corporate gifting isn’t just about checking a box during the holidays — it’s a powerful opportunity to show employees, clients, and partners that you see them. An inclusive gifting strategy makes room for different cultures, backgrounds, and experiences, creating a sense of belonging beyond the workplace.

1. Start with Intent, Not Assumptions

Inclusive gifting starts with asking:

Who are we gifting to — and what will make them feel seen?

Avoid generic, one-size-fits-all gifts that assume everyone celebrates the same holidays or shares the same lifestyle. Instead:

Offer customization options (e.g., dietary preferences, scents, themes).

Consider gifting outside of traditional holidays.

Ask for input via quick surveys or opt-in preferences when possible.

2. Source from Diverse, Values-Aligned Vendors

Support Black-owned, women-owned, LGBTQ+-owned, and other underrepresented businesses when sourcing your gifts. It’s a tangible way to align your company's culture & demographic with your dollars.

Pro Tip:

Partner with gifting companies like Bifties Gifts that already curate high-quality items from diverse makers — it saves time and ensures cultural authenticity.

3. Focus on Thoughtfulness Over Flash

A gift doesn’t have to be expensive to feel meaningful. In fact, the most impactful gifts are:

Culturally relevant (e.g., books, snacks, or skincare from BIPOC brands)

Useful or wellness-focused (especially in high-stress roles)

Packaged with care (like a note about the maker or the meaning behind the box)

4. Make It Personal Where You Can

Personal touches turn gifting from a transaction into a connection.

Try:

Including handwritten notes or personal messages (we here at Bifties Gifts, can handwrite your messages for you, or for deeper personalization, you can send in your handwritten notes yourself!).

Offering gift choices from a curated selection

Letting recipients “re-gift forward” to someone in need

5. Include Non-Holiday Moments

True inclusion shows up all year — not just in December. Consider gifting during:

Employee onboarding

Black History Month

Juneteenth

Pride Month

Ramadan, Diwali, or Lunar New Year (when culturally relevant)

These gestures show intentional care, not just obligation.

Final Thoughts: Gifting with Heart & Impact

An inclusive corporate gifting program reflects your values, boosts morale, and builds community. When done well, it’s more than a gift — it’s a statement of care, culture, and connection.

Need Help Creating Inclusive Gifts?

At Bifties Gifts, we specialize in thoughtful, culturally relevant gift boxes featuring products from Black-owned brands and small businesses. Whether you need 5 or 500, we’ll help you create a gifting experience that leaves a lasting impression.

Let’s Build Your Gifting Program →

Contact us: Corporategifting@bifties.com

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